What nutrition coaches sell and how to build it
A 4 week meal plan, for example 39 EUR one-time, is built as weekly modules with PDF, text and video lessons. A monthly membership, for example 25 EUR per month with a 7 day free trial, opens the recipe library and a fresh weekly plan. Prices are examples.
- Meal plan. weekly modules, sequential access, a free preview lesson with a sample day.
- Recipe library. a membership with monthly and annual offers on the same page.
- Habit challenge. 21 days with a fixed start date and a deadline on the offer.
- Plan plus training. a bundle with a workout program, or an order bump.
- Templates. duplicate last month's plan and publish when the first lesson is ready.
Check-ins and progress for nutrition clients
The student app keeps measurements such as weight, progress photos with side by side comparison and a goal forecast, all stored only after explicit consent that the client can withdraw. Mood check-ins after a lesson show how a client feels through the week. Streaks follow the cadence you set, for example daily check-ins, with two freezes a month. Milestones at 1, 7, 14, 21, 50 and 100 sessions bring rewards.
A quiz that matches a lead to the right plan
People who search for a meal plan want to know which one fits them. The quiz funnel builder asks about goal, eating pattern, allergies and restrictions, cooking time and budget. Branching rules map answers to a program and an offer, so a client who cooks twice a week sees a different plan reveal than a daily cook. Email capture comes before or after the result with separate marketing consent, and analytics show drop-off per question.
Keeping nutrition clients after the first month
The retention engine, 16 rules and 64 templates in English and Ukrainian across in-app, email and push, is enabled on day one and editable.
- Trial. day 0 welcome, day 1 nudge, day 3 check-in with the first measurement, day 5 offer, a notice two days before the end.
- Measurement reminder after 7 days, sent only with health consent.
- Inactivity. messages at 3, 7 and 14 days with a pause offer.
- Renewal notice three days before billing; retries on day 1, 3 and 7 after a failed payment.
- Cancel flow with save offers. pause 30 days, 50% off the next month or annual; win-back after 30 days.
Moving from PDFs, DMs and Telegram
Migration starts with the client list: a CSV import with email, name, program and end date keeps paid access to the day. Existing PDFs upload as lessons; recipe videos stay on YouTube, Vimeo or Bunny or move to private storage. The Telegram group becomes a community on Pro. Payments move to your own Stripe account with a 0% platform fee. A simple plan can be live the same day; a full catalog takes about a week.